Southeast Asia

Ë¿¹ÏÊÓƵAPP

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Ë¿¹ÏÊÓƵAPP is a leading reinsurer in the fast-growing markets of Southeast Asia, with a business focus on Singapore, Malaysia, Indonesia, Thailand, the Philippines, and Vietnam. 

Ë¿¹ÏÊÓƵAPP offers deep knowledge of the rapidly growing Southeast Asia region, as well as an aggressive pricing strategy and an emphasis on client satisfaction. The Southeast Asia team works closely with clients, sharing global insight, and expertise to help create product and underwriting solutions and manage risks and capital more efficiently. 

  • Ë¿¹ÏÊÓƵAPP brings extensive product development capabilities in conventional protection products and takaful. We take particular pride in designing inclusivity product propositions to enable more comprehensive access to life and health insurance. 
  • We support our clients in developing new products for multichannel distribution avenues such as agency, bancassurance, direct marketing, telemarketing, and emerging channels.
  • Ë¿¹ÏÊÓƵAPP also offers a host of value-added services, including support in experience studies, Business Solutions Workshop, Voice of the Channel research, and process and underwriting reviews, to name a few.  We help clients develop up-sell and cross-sell programs and specialize in designing specific underwriting approaches for different distribution channels.
  • On health or medical reimbursement claims, we offer Ë¿¹ÏÊÓƵAPP’s automated solution for claims leakage, known as RASCL, that can help our clients derive significant efficiency in claims assessment and savings in claims payout. 
  • We also offer financial solutions expertise and capital-motivated reinsurance.


Office Leadership

Carmony Wong
Carmony Wong

Senior Vice President
Southeast Asia Markets &
Chief Executive Officer, Hong Kong

Soo Meng Foo
Soo Meng Foo

Chief Executive
Ë¿¹ÏÊÓƵAPP Singapore

Head of Business
Southeast Asia Markets

Kay How Tan
Kay How Tan

Head of Malaysia

Chief Operating Officer, Southeast Asia Markets



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Meet the Team

Whether you want to bring a new product to market, improve the performance of an existing product or better manage your risk and capital through financial solutions, Ë¿¹ÏÊÓƵAPP is your partner. Meet our team to learn more.

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Locations

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Ë¿¹ÏÊÓƵAPP International Reinsurance Company dac
Singapore Branch

5 Temasek Boulevard
#05-03/04 Suntec Tower Five
Singapore 038985
T 65.6692.9380
65.6692.9370

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Ë¿¹ÏÊÓƵAPP Global Reinsurance Company, Ltd.
Labuan Branch (Malaysia)

c/o ZICOlaw Trust
Unit Level 13(A), Main Office Tower
Financial Park Labuan, Jalan Merdeka
87000 Federal Territory of Labuan, Malaysia

T 60.87.451688

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Ë¿¹ÏÊÓƵAPP Global Reinsurance Company, Ltd.
Labuan Branch 

(KL Co-located Office)
Unit 30-3 & 30-3A, Level 30, Menara Etiqa
No. 3, Jalan Bangsar Utama 1
59000, Bangsar, Kuala Lumpur, Malaysia

T 603.2712.0007

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In an ever-changing life insurance landscape, Ë¿¹ÏÊÓƵAPP endeavors to bring fresh and innovative ideas to our clients to help keep pace with changes in the life insurance environment, as well as strategic, operational and customer needs. 

Ë¿¹ÏÊÓƵAPP is at the forefront of the push to explore and exploit disruptive opportunities via innovation. In addition, Ë¿¹ÏÊÓƵAPPX is a wholly owned subsidiary of Ë¿¹ÏÊÓƵAPP set up in 2015 with a focus on building and accelerating transformational businesses in the life insurance industry. Partnering with Ë¿¹ÏÊÓƵAPP means access to innovation and thought leadership that ties in with growth and sustainability.

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Ë¿¹ÏÊÓƵAPP is well regarded for product development, with a proven record. We partner with clients and offer state-of-the-art underwriting, and rating and pricing expertise. Ë¿¹ÏÊÓƵAPP offers global mortality/morbidity knowledge and expertise and can guide you through virtually every aspect of the product development cycle, from product design to pricing to regulatory filing and distribution. Ë¿¹ÏÊÓƵAPP offers expertise in:

  • Market entry strategy
  • Experience analysis
  • Predictive modeling
  • Underwriting: AURA NEXT and Global Underwriting Manual
  • Distribution expertise, including Bancassurance
  • Voice-of-the-customer (VOC) consulting
  • Competitive benchmarking
  • Capital and risk management expertise

Product Creation

Ë¿¹ÏÊÓƵAPP Southeast Asia offers facultative underwriting with sound decisions and prompt turnaround times. We are the worldwide leader in facultative underwriting, receiving more than 8 million cases since 1979.

  • Our innovative e-underwriting (automated underwriting) solutions can help your organization underwrite better, faster, and with greater consistency. Ë¿¹ÏÊÓƵAPP’s flagship underwriting product, AURA NEXT, has strong underwriting rules service, with thousands of underwriting rules covering impairments, medications, sports, prescription drug histories, avocations, and treatments. 
  • Ë¿¹ÏÊÓƵAPP offers the Global Underwriting Manual, a web-based underwriting manual that is updated regularly based on the latest research. 
  • Our benchmarking studies enable clients to compare underwriting teams with peers throughout the industry. 

Underwriting

Ë¿¹ÏÊÓƵAPP offers a host of value-added services, including support in experience studies, our exclusive Business Solutions Workshop and Voice of the Channel research, and process and underwriting reviews.  We help clients develop up-sell and cross-sell programs and specialize in designing specific underwriting approaches for different distribution channels. 

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Health

A rising middle class is fueling demand for private health cover and public-private healthcare partnerships in Southeast Asia. Our dedicated SEA Health team supports our clients across the value chain, solely focused on local challenges and solutions.  We strive to deliver innovative and sustainable products and other health propositions and differentiators and work in partnership with clients to holistically manage and monitor the end-to-end medical reimbursement process and experience.

Southeast Asia Health

Global Health

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Explore Our Solution Finder


Ë¿¹ÏÊÓƵAPP is a global industry leader specializing in life and health reinsurance and financial solutions that help clients effectively manage risk and optimize capital.

Ë¿¹ÏÊÓƵAPP is widely recognized for superior risk management and underwriting expertise, innovative product design, and dedicated client focus. 


Explore Products and Services

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Explore Ë¿¹ÏÊÓƵAPP's Knowledge Center

Looking for insight? Ë¿¹ÏÊÓƵAPP has ranked #1 in thought leadership and knowledge for seven consecutive years in NMG Consulting's Global Life & Health Reinsurance Study. Explore our extensive collection of articles, white papers, and videos to gain fresh perspectives on risk assessment and risk transfer, including specialized publications.    


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Our Experts Can Help

We are eager to engage with clients to address the industry’s most pressing challenges together. For the 13th consecutive year, Ë¿¹ÏÊÓƵAPP was rated #1 on NMG Consulting’s 2023 Global All Respondents Business Capability Index, based on feedback from insurance companies worldwide. Curious? Let’s talk. 


Contact Us     

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Solutions Around the Globe

Multinational life and health insurers must grow in markets that are increasingly complex. Ë¿¹ÏÊÓƵAPP’s Global Accounts augments our local expertise with a global view and a central point of contact. We deliver specialized expertise, deep industry knowledge, and insight into the most disruptive innovations. 

Discover a World of Insight