Asia’s fast-evolving markets and workforces are prime candidates for voluntary group insurance products, which can serve a myriad of needs.
A successful plan of entry into voluntary benefits will require insurers to have a strong, well-strategised portfolio of products, an understanding of the market’s many areas of good potential as well as of its risks, and the ability to provide the technological capabilities to make end-to-end processing as smooth and seamless as possible.
By being aware of changing demographics and other risk factors, group insurers can enhance their voluntary offerings, protect the profitability of the business line, and help employer clients position themselves to respond to new and evolving market needs.
Reprinted with permission of The Asia Insurance Review (AIR)
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